I attended the Opening Night screening of Ingrid Veninger’s MODRA on Friday at the Royal. The film premiered at TIFF this year to rave reviews, and we met Veninger when she generously agreed to work the winning Pitch Team, A DRAGGED OUT AFFAIR, during their production process.
I loved the film and its simple but touching story of a pair of teenagers and an awkward but sweet experience they have during a week in the town of Modra, Veninger’s hometown. The story is a very personal one, based on Veninger’s experience visiting Modra as a 17-year old, and starring her daughter in the lead role as well as almost all members of her family in supporting roles.
What amazed me most, though, is Veninger’s incredible persistence as the producer (as well as writer/director) of the film – she continues to do a huge amount of on-the-ground marketing herself, dropping of postcards and posters all over town and pushing to get bums in seats. It’s a tough world out there, and Veninger will do whatever it takes. Screens all week at the Royal, with director and cast Q&As each day.
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